Selling online

Now sell

A natural development of the 'marketing-only' website is one that allows you to sell and take payment for your products or services online.


The familiar process

E-commerce is well-established and easily implemented using the JDD.

 

As you will have purchased good online you will be familiar with these components to selling (and buying) online:

  • product management and display

Your online store should present your products so that they are easy to find and should provide all the information a customer needs to make a purchase decision.

  • product merchandising

Depending on who the prospect is you may wish to make different offers to them, if they're a regular, high-spending customer perhaps.

  • virtual basket

The shopping experience should be easy and pleasant for the customer and shouldn't make them jump through hoops to buy something.

  • online payment

Payment should be secure and reliable.

  • reporting

Your e-commerce system should be able to provide you quickly and easily with the reports you need to know how your business is doing.

  • systems integration

If you already have stock control and accounting systems you should be able to hook up your e-commerce system to them.

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Jazar's Online Business Update

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